Simone Perele

Simone Pérèle opened her first store in Paris in 1948, determined to liberate women into a world where comfort and style exist in harmony. Today, her grandchildren run the show, and are still creating bras that support and flatter, briefs that mould and move with the body, sleepwear that’s soft to the touch and curvy lingerie that smooths and accentuates in equal measure. Diverse Project Group fit out Simone Perele's new store at Perth DFO in 2018

Simone Pérèle

Simone Pérèle opened her first store in Paris in 1948, determined to liberate women into a world where comfort and style exist in harmony. Today, her grandchildren run the show, and are still creating bras that support and flatter, briefs that mould and move with the body, sleepwear that’s soft to the touch and curvy lingerie that smooths and accentuates in equal measure. 

Diverse Project Group fit out Simone Pérèle's new store at Perth DFO in 2018